Australasian Catalogue Association

More Australians now read catalogues than metro newspapers

Catalogues continue to expand their reach, with more Australians (14+) now reading catalogues during an average week than either Newspapers (excluding Local/Community) or Local/Community Newspapers, the latest media data from Roy Morgan Research shows.

Now almost 10.5 million Australians read or looked into one or more catalogues during an average week in the year to June 2015, back up to a level not seen since 2012—and the growth looks set to continue.

Source: Roy Morgan