Australasian Catalogue Association

ACRS Shopper Tracker May 2016

The ACRS Shopper Tracker is a quarterly tracking study based on an online survey of 500 shoppers representative of the Australian population.

In addition to partners proprietary research questions, the report also includes behavioural tracking. Shopper behaviour is tracked in terms of shopping frequency, channel usage, channel purpose and drivers of shopping behaviour.

May 2016 is the twelfth wave of the ACRS Shopper Tracker with results compared to February 2016.

Source: ACRS